When we talk about traceability, we like to think of it like a tree.

They’re the perfect ecosystem – deeply rooted, nourishing, strong – and they literally breathe goodness back into the atmosphere!

Is it any wonder we want to do the same thing?!

That’s why traceability is so important to us. If our core business is the trunk, then our suppliers are the roots. We just can’t survive without them.

They keep us grounded, sourcing the most nutritious, earth-friendly supplies that go into our products. You can discover more about where our raw ingredients come from here.

Our business practices are at the heart – the trunk – of what we do. How we do anything is how we do everything, and integrity is central to that. We do the right thing even when no one is watching.

This is also why our stockists, hospitality partners, and retail outlets are also crucial. Like branches from the tree, through them, we nourish you – our customer!

And when you buy our stuff*, you nourish us right back, and it flows back down into our roots: our suppliers.

Really? It’s one gorgeous, positive feedback loop.

And doesn’t that just give you the warm and fuzzies?

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